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Welcome to the new The Fairest!

Dear Members,

Exciting news! The Fairest is evolving, and we hope you’ll join us on the journey. Effective immediately, The Fairest is transitioning from just hosting daily sales to providing you with a once-per-week newsletter chock full of can’t-miss beauty goodness and special offers directly from brands. We’ll still host occasional sales, but plan to focus on deals directly from brands exclusively for you.

What else can you expect?

- Special offers and discounts from your favorite beauty brands

- A new beauty product giveaway each Wednesday

- Insider tips and how-didn’t-I-know-that? tricks to help you look and feel your best

- Product obsessions—from both readers and experts—that are guaranteed to become your favorites

- Honest, tell-it-like-it-is reviews

- Regular roundups of the latest beauty launches

- Nationwide salon and spa opening news

We’ve said it a million times: it doesn’t require perfect genes, an army of stylists, or a bathroom that rivals Sephora to look fabulous. All you need are the right tips and a little help from your friends—and that’s where we come in. (Hey, we get it: we’re beauty junkies, too!)

To celebrate our relaunch, comment below with the name of your favorite makeup brand to enter the Sue Devitt makeup giveaway. One lucky reader (open to US residents) will win a makeup haul worth over $350. Here’s what you’ll win!

• Mini Lip Gloss
• E-Z Eye Shadow Roller Ball
• Eye Intesifier Pencil
• Silky Eye Shadow
• Silky Blush
• Black Widow Mascara
• Bermuda Triangle Undereye Corrector
• Starbrights Lip and Cheek

We’re The Fairest…and so are you. Thanks for reading!

Love in lip gloss,

Nadine Jolie
Editorial Director

849 comments February 24, 2010

Happy Holidays from The Fairest!

That week is finally here: the fleeting time between Christmas and New Year when the schedule is completely thrown off, long-lost friends and family come back into town, and every day ticks closer to the big calendar change.

We’re busy taking stock of 2009 and making endless resolutions for 2010 (We will go to the gym! We will clean our makeup brushes!), and as we look back on the year, we think it’s been a pretty good one.

From all of us at The Fairest, we wish you happy holidays and hope you’re having a beautiful, enjoyable time, wherever you might be!

Add comment December 27, 2009

The Fairest sale: Elave Dermo-Cosmetic Skincare

We’re pretty new to the organic/green/free-of-chemicals-that-will-eventually-wreck-you skincare party, as it’s always been a challenge to find products that are all kumbaya while still providing effective benefits. Elave Dermo-Cosmetic Skincare goes on sale Monday at The Fairest, and we’re super impressed by the laundry list of what it doesn‘t have: no parabens, no alcohol, no sulfates, no formaldehyde, no phthalates, no dyes, no color, no fragrance…

Elave, an Irish brand around since 1934, devotes itself to the basics: treating pigmentation, battling environmentally-caused damage, improving hydration, and reducing the appearance of fine lines and wrinkles. Not for nothing is it English rose Jemma Kidd’s favorite line (and she knows beauty products), who swears by the Age Delay Daily Cleanser, featuring glycolic acid, SPF 45 Daily Skin Defense, and Age Delay Night Treatment.

Natural and effective? Yes, Virginia, there is a Santa Claus.

Add comment December 7, 2009

Rachel McAdams at Sherlock Holmes press conference

Rachel McAdams glowed at a press conference for Sherlock Holmes in Los Angeles this week — and also displayed some rather dark roots. What do you think? Do you like it when celebrities display a bit of beauty laziness (they’re just like us!) or is it visually offputting?

Celebs rocking black roots on blonde hair: love it or loathe it?(answers)

1 comment December 4, 2009

American Music Awards’ Beauty Looks

Like the MTV VMA’s, the American Music Awards are feister and flashier than their more staid cousin, the Grammy Awards. That’s why we were surprised by the mostly safe hair and makeup (not to mention clothing) choices at last night’s show. With a few notable exceptions (is Rihanna auditioning for a Blade Runner sequel? And how many sticks of eyeliner and cans of hairspray had to die for Adam Lambert?), we were underwhelmed. Hey, you’ve seen one red carpet (or five hundred), you’ve seen ‘em all! Regardless, here are the looks–some pretty, some pretty crazy–that turned our heads: